Keyword & Audience Research Website Audits & Analytics

Digital Marketing Consultancy

Almost every company has a website and uses social media channels. Despite the investment of money and time, not every website is operating as an effective business tool. Social media profiles are often sparse with no clear purpose and SEO is based on keywords which are plucked from thin air!

We have the skills, tools and a thorough understanding of the online environment to support Marketing Managers, Directors and Entrepreneurs.

Let us work with you and support your efforts to create a comprehensive digital marketing strategy that will help you grow your business online.

With our input your digital strategy can be selective. For an example, we can simply provide a web analytics report to evaluate your current website or provide a Keywords Research service for your next 6 months of social media and publications.

Digital Consultancy services

1. Website Audit

When we conduct a website audit, we use data to detail the performance of your web pages. The results can be enlightening. The insight provided will highlight positive web features, as well as areas where improvements would be beneficial.

With clear explanations and recommendations, our audit can prove to be a valuable tool for strategic meetings and business planning.

2. Web Analytics Reports

Every Marketer understands the value of web analytics as the key performance indicator of an investment in digital marketing.

We offer a one-off review that will identify your website visitors, where they are coming from and how they are reaching your web pages. Alternatively, we can create a specific dashboard and generate a monthly report for you.

3. Keyword Research

If we have built your website, we will have conducted Keyword Research as part of the website optimisation process.

We also offer Keyword Research as a standalone service. This report will identify opportunities and advise costs for paid campaigns and organic optimisation. It will also support your social media and content marketing strategy.

4. Audience Research

Our detailed research will gather information from your website analytics, social media pages and advertising campaigns to help build a consumer profile.

We will produce a report that details your audience quantitatively, but also reveals interests, behaviours, education, jobs, favourite activities and more.

5. Blog writing

If you lack the time or inclination to prepare original, relevant and search engine optimised content, you will see the value in our structured copywriting service.

To start we advise a 6 month content plan. We would then write your blogs, publish to a website and the relevant social media platforms.

6. WordPress Training

Are you tired of waiting and paying every time you want to make an addition or change to your website?

We offer a 2 hour practical WordPress training session. You will be equipped to take back control of your website content. No technical knowledge necessary!

7. Website Support

Keeping a website updated requires a time commitment. Our pre-paid 8 hour support package can help. You will have the reassurance that any website updates, issues and maintenance will be efficiently handled.

We keep a record of all time spent on support requests which you will have access to. If you wish you will also have the option to extend the package when the time has been used up.

“People in the UK spent more time online than watching TV, reading newspapers and magazines combined. Google processes over 10 billion searches (2017) every month. An investment in Digital Marketing is not optional anymore.”

* 3.5 billion searched on Google globally per day (2019 – source Forbes)

July 2021 – Google processes nearly 70,000 search queries every second

Get to know each other?

We understand the fear of choosing the wrong digital marketing agency. It can mean you are potentially opening up a black hole to throw money into with no guarantee of return on investment.

To alleviate concerns you may have, we offer a strategy meeting. There are no obligations. I believe that the best way for us to work together is to get to know each other first.

Take a look at our short video to get an impression of what Framework Digital stands for and what our customers think about working with us.

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