Call Tracking System
How does Call Tracking work?
Tracking information is captured as customers navigate around your site, allowing you to see exactly which pages were viewed before, during and after they made the call. Each unique visitor to your website will see a unique number which will track their path and register within the reporting system.
The sophisticated software logs the call within a detailed report capturing their path through your website and registering the point where they called your company.
Website visitor call tracking is a smart and sophisticated method to attribute leads to sales; the features help to create an efficient data collection and performance monitoring system.
Call Tracking System Features
Record calls and playback in the cloud, in the office or on the train using your mobile. If advertising isn’t converting into revenue the problem could be in the phone call. Listen to the calls – find out the way to improve and flag problem areas.
Analyse Call Data
Analyse keywords, traffic referral channels, visit duration and find out which page is the most converting. It will empower you to divert spend through to channels that are proving their ROI, rather than experimenting.